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Digital Marketing

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digital marketing is key to your success

Digital marketing is an effective way to reach a large audience quickly and cost-effectively. Rodller allows businesses to reach customers on multiple platforms and devices, including social media, email, search engines, websites, and mobile applications. Rodller Digital marketing enables businesses to track, measure, and analyze their campaigns in real-time, giving them powerful insights into their customers and how to best serve them. Additionally, digital marketing offers businesses the ability to target customers with highly personalized messages, which can help increase your customer engagement and loyalty.

Growth marketing

Rodller uses Growth Marketing to grow a customer base and increase customer engagement. We use a more holistic approach to marketing, and is based on the idea that customer acquisition and retention are equally important. Rodller Growth marketing focuses on understanding customer behavior, offering personalized experiences, and creating sustainable and scalable growth. At Rodller we utilize a range of tools and tactics to achieve its goals, such as data analysis, A/B testing, customer segmentation, and automated campaigns.

growth marketing
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data, data, and data

The Rodller team is a great fan of Data-driven marketing. This type of marketing strategy prioritizes the use of data to inform decisions related to advertising, product development, and customer service. We leverage customer data collected from various sources, such as existing customer databases, website analytics, and social media, to create targeted campaigns and personalized customer experiences. Data-driven marketing allows Rodller to better understand customer behavior and preferences and allocate campaigns accordingly.

The entire landscape of Digital Marketing is covered in a strict Rodller Methodology

rodller digital marketing methodology

By using a mix of methodologies and Customer strategy, we can use our Marketing matrix to build a long-term Customer acquisition strategy.


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content creation

  • Content Ventilation
  • Social Media
  • Blog

SEO

  • Metric based SEO
  • Content-based SEO
  • Keywords

Website

  • The Impressionist
  • The Marketer
  • The Impatient Web Visitor
  • The Maintenance Guy
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Search Engine Advertising Strategy

Social Media Ads

  • Linkedin
  • Instagram
  • Facebook
  • Tik Tok
  • Reddit
  • Pinterest
  • Twitter

Display Ads

Retargeting

Backlink Integration

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Research

Influencers

Interviews

Educational Strategy

Fun strategy

Public Relations

Press Releases

Sponsorship

Community Management

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The need for Content is here

Content creation is one of the most effective ways to increase brand awareness. By creating compelling content, Rodller can help reach more people and create more opportunities to draw attention to your brand. Content creation can help you generate leads by providing valuable information that potential customers are searching for. As a result, Rodller can drive more people to your website and increase your chances of making a sale. Content creation is an effective way to establish yourself or your company as an authoritative source in your industry. By letting Rodller create high-quality content, you can position yourself as an expert on the topics you cover, which can help to build trust with potential customers. Creating content will help improve your website’s search engine optimization (SEO) by providing more opportunities for search engines to index your website. Additionally, Rodller created content around specific keywords, increasing your website’s chances of appearing in search engine results. Rodller Content creation will engage your target audience by providing valuable, interesting, and relevant content.

Rodller SEO processes

SEO is one of the most effective ways to increase website traffic. By optimizing your website for relevant search terms and phrases, you can attract more relevant visitors to your website, which can lead to more conversions and sales. Rodller SEO helps to increase your website’s visibility in the search engine results pages (SERPs). This means more people will be able to find your website and learn more about your products or services. This not only helps potential customers find your website, but it also helps to create trust and credibility towards potential investors.

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website management and maintenance

Website Management & Maintenance

Rodller website management can ensure that visitors have access to a consistent, user-friendly experience. This includes fast loading times, easy-to-navigate menus, and a visually appealing layout. A well-maintained website is more likely to rank higher in search engine results pages, resulting in more organic traffic. Your website with a good management system reflects positively on your brand. It shows that you care about your online presence and are committed to providing visitors with a great experience. When a website is properly managed by Rodller, it can become more efficient, leading to fewer maintenance costs. This means that updates and fixes can be performed more quickly and easily, saving you time and money. A Rodller managed website increases the chances that visitors will stay on the page longer and perform the desired action. This can lead to more leads and sales for your business.

Why implement a search engine advertising strategy?

The Rodller Search Engine Advertising process is a powerful way to drive traffic to your website and increase your visibility online. Rodller allows you to target potential customers who are actively searching for products or services related to your business. We are able to customize your campaigns to reach the defined target audience. Additionally, the Rodller search engine advertising strategy provides a high return on investment, because we can quickly generate website traffic and leads. Implementing a Rodller search engine advertising strategy will help you reach more people, increase brand awareness, and generate more sales.

search engine advertising strategy
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Display ads, retargeting and backlinks

Display ads are a great way to increase brand awareness and reach a large audience. They are also a smart way to target potential customers and drive traffic to a website. Display ads is used to generate leads and increase sales. Rodller uses this also to test different messages and creatives to find out which ones are most effective.
Retargeting is a type of online marketing that enables Rodller to target ads to audiences who have already visited your website or interacted with your brand in some way. Retargeting works by placing a small, unobtrusive piece of code (called a pixel) on your web page that a visitor visits. This code is then used to serve ads to that visitor, tailored to the content they viewed on the website. Rodller retargeting allows businesses to reconnect with these visitors and encourage them to return and make a purchase or take some other desired action. At Rodller we think this is also for investor engagement.
Backlink integration is where Rodller places links to other websites and pages from your own website. We aim to achieve more visibility and authority for your website, as well as helping to increase traffic and improve SEO rankings. Backlink integration is done manually by Rodller, by adding links to your content, or through our automated marketing tools. It is an important part of any successful SEO strategy and will help to ensure that your website is seen by more customers and potential investors.

Hype Marketing

The Rodller hype marketing process is a promotional technique where we create an exaggerated sense of excitement and anticipation around your product or service. We use it to drive up sales or generate a buzz and interest prior to a product launch. Hype marketing can be achieved through a variety of tactics such as viral campaigns, celebrity endorsements, and strategic partnerships. The goal of hype marketing is to create a sense of urgency, encouraging people to buy the product or service immediately. Please contact us to learn more about this Marketing Strategy.

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